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    The transformation of Afropop in the Nigerian music industry

    The transformation of Afropop in the Nigerian music industry happens to be a miraculous movement.

    Nigeria is arguably and a newly birthed artistical giant in Africa, prior to South Africa early start.

    In the mid-1990s, consolidated African music television was influenced by South African Channel O, which in effect meant that the majority of African tunes breaking across the continent came from South Africa.

    MTV Base Africa was launched in 2005, it shaping out a chance for other African countries to be displayed, and West African musicians most often Nigerian were some of the first to enjoy the wave.

    Shifting away from the ancient form of highlife and Fela Kuti’s Afrobeat, promising Nigerian artists were absorbed in building up a new sonic export in the form of hip-hop and R&B.



    Nigerian Rappers like MI AbagaNaeto C and Ghana’s Sarkodie emerged and were making waves as prolific lyricists with production that matched their foreign god, prior to the earlier Rugged Man, 2shots and others.

    The transformation of Afropop in the Nigerian music industry
    M.I Abaga

    However, while their local audience grew, in the wider hip-hop market, linguist barriers deteriorate hybridizing interests.



    The initial priority emphasized on the sound over the lyrics, the road to African music success was much obvious for R&B artists.

    In 2004, one of the first biggest hits to break out in the Nigerian music industry was veteran 2Baba‘s gracious ballad titled  African Queen.

    Previously known as 2face, 2Baba‘s husky vocals and gushy and endearing lyrics were a super boost for Nigerian pop culture, with the song even grossing engagement in the 2006 American delightful comedy titled ‘Phat Girlz.

    The transformation of Afropop in the Nigerian music industry
    2Baba

    ‘African Queen’ was prosperous and strengthened the profile of Nigerian pop.

    Simultaneously, P-Square were in the spotlight, twin brothers from Anambra with a bent to model Michael Jackson.

    The transformation of Afropop in the Nigerian music industry
    P-Square

    Afropop was scaling up the Nigerian charts, following the R&B pop template familiarize by the likes of early 2000s Usher, with a meticulous dance routine to boot.

    In the mid-2000s, songs started emerging and spreading across the nation, artistes like Flavour, D’banj, 

    In the 2010s, the providential era commenced, launching Wizkid, Davido, Burna Boy, Tekno, Runtown, Tiwa Savage, Yemi Alade and others.

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